In today’s Entrepreneur in the Triad blog, I am showcasing someone I grew up with and have always admired her tenacity and kindness. Alona Orofino is a an Integrative Nutritionist and Certified Intuitive Eating Counselor who helps women create healthy relationships with food and their bodies through her business Orofino Wellness. Read on to hear what she has to say about being an entrepreneur.
When you were a kid, what did you want to be when you grew up?
“A country music singer.”
What is your favorite part about being an entrepreneur?
“I love the challenge and freedom that comes with entrepreneurship. The challenge being that I am constantly having to adapt and learn. The freedom being that I can choose what my work life looks like and that I can adjust that based on the season of life that I’m in. Currently, I’m a Mama of a two-year-old son and expecting my second child in early 2022. Being an entrepreneur gives me the ability to work from home and build my business around my priority of raising little ones.”
How is writing important in your business or as an entrepreneur?
“Writing is an integral part of being an entrepreneur, from marketing to publicity. In a world where business can be built online, finding ways to reach people through the written word is so crucial.”
How do you overcome obstacles that being an entrepreneur throws at you?
“I find ways to take care of myself. I am best able to overcome obstacles when I am physically, mentally, and emotionally healthy.”
What is one piece of advice you would give future entrepreneurs?
“Be flexible and tenacious. There will be many twists and turns and being open to change is important. At the same time, be passionate and confident in what you do. Doubts will inevitably come up but remember what drove you to start your business and that it may take years to reap the rewards of what you sow.”
What does being an entrepreneur mean to you?
“Being an entrepreneur means being a creator. There is something so special about knowing that an idea or passion became a vehicle for a product or service that reaches others and solves a problem. As human beings we are innately creative and there is a feeling of fulfillment that comes from knowing that you’ve created something of value in this world.”
How do you manage to wear all the hats an entrepreneur is required to wear? Do you have tips for staying organized?
“I learn what I can and delegate the rest. I enjoy using the services of others who have expertise in areas that I don’t. I can’t possibly do it all. As for organization, I’m a sucker for a planner and goal setting. I recommend a planner or system that prompts you to set annual, quarterly, weekly, and daily goals. You can then see the big picture, but break it into bite size chunks that help create consistency. When it comes to juggling the many plates of entrepreneurship, you have so many daily tasks, but they shouldn’t distract you from your larger goals and vision.”
What educational experiences helped when becoming an entrepreneur?
“My background as a performer set me up for success as an entrepreneur. During my time at UNCSA (I received my Bachelors in Vocal Performance), I gained skills around work ethic, pursuing excellence, being coachable, fostering empathy, and being present in the moment. These skills have been integral in my journey as an entrepreneur.”
Learn More About Alona!
Whether you are ready to dive in and try out intuitive eating or looking for more in-depth Medical Nutrition Therapy, below is how to find out more and get on the path to a healthy relationship with food.
If you have a recommendation for an entrepreneur that I should consider featuring, please email me at firstname.lastname@example.org.